Cookie Policy

Cookie Policy

Last updated: 08/01/2025

  1. Introduction

This Cookie Policy explains how LaproSurge uses cookies and similar technologies on www.laprosurge.com.

We are committed to protecting your personal data and respecting your privacy in line with the UK General Data Protection Regulation (“UK GDPR”) and the Privacy and Electronic Communications Regulations (“PECR”).

You can contact us regarding this policy at [email protected].

  1. What are cookies?

Cookies are small text files placed on your device when you visit a website. They store information about how you use the site and help improve your browsing experience.

Cookies can be:

  • Strictly necessary – required for core website functionality
  • Functional – store user preferences
  • Performance/analytics – help us improve the website
  • Third-party – placed by service providers, such as Google or Cloudflare

We will only place non-essential cookies on your device after obtaining your explicit consent through our cookie banner and preferences tool.

  1. How we obtain consent

We use Payload User Consent to collect and record your cookie preferences. This system:

  • Requests clear consent for non-essential cookies
  • Allows you to accept, reject or customise cookie settings
  • Stores proof of consent
  • Enables you to update or withdraw consent at any time

You can change your preferences by visiting our cookie settings page or banner at any time.

  1. Cookies we use
  2. Strictly Necessary Cookies

These cookies ensure the website functions properly and cannot be disabled. They do not require consent.

Cloudflare Bot Management (__cf_bm)

We use Cloudflare to protect our website from malicious traffic and bots. The __cf_bm cookie:

  • Helps identify and manage automated traffic
  • Ensures security and website performance
  • Does not identify you personally

Cookie Name

Purpose

Duration

Type

__cf_bm

Bot and security management

Up to 30 minutes

Third-party
  1. Functional Cookies

These cookies remember choices you have made, such as cookie preferences.

Payload User Consent

Used to store and manage your cookie decisions.

Cookie Name

Purpose

Duration

Type

[Payload consent cookie name]

Stores user cookie preferences

[Insert retention period]

First-party
  1. Analytics Cookies

Analytics cookies help us understand how visitors use our website, enabling improvements to performance and user experience. These cookies are not essential and require your consent.

Google Analytics

We use Google Analytics to collect information about:

  • Pages visited
  • Time spent on site
  • Navigation paths
  • Browser and device details

Google Analytics may transfer information outside the UK. Where that occurs, appropriate safeguards are applied. Google states it does not identify users personally nor combine analytics data with other Google data without consent.

You can opt out of Google Analytics at any time through our cookie settings or by visiting:
https://tools.google.com/dlpage/gaoptout

Cookie Name

Purpose

Duration

Type

_ga

Distinguishes users

2 years

Third-party

_gid

Distinguishes users

24 hours

Third-party

_gat / ga*

Throttles request rate

1 minute

Third-party
  1. Legal basis for processing

Under UK GDPR, our legal basis for using cookies is:

Strictly necessary cookies – Article 6(1)(f) UK GDPR (legitimate interests – website operation and security).

Analytics and functional cookies – Article 6(1)(a) UK GDPR (consent).

We will not use non-essential cookies without your clear and informed consent.

  1. Managing cookies

You can manage cookies in the following ways:

  1. Use our cookie settings tool – update, allow or withdraw consent at any time
  2. Change your browser settings – block, restrict or delete cookies
  3. Use opt-out tools – such as Google Analytics opt-out browser add-ons

Blocking cookies may affect website functionality or performance.

  1. Data sharing and international transfers

We may share cookie-generated data with third-party service providers, including Google and Cloudflare. Some providers may process data outside the UK.

Where data is transferred internationally, we ensure appropriate safeguards are in place, such as:

  • Standard Contractual Clauses
  • Adequacy decisions
  • Additional technical and organisational security measures

We do not sell your personal data.

  1. Retention

Cookies are stored for different lengths of time depending on their purpose. Specific retention periods are listed above. When cookies expire, data is automatically deleted.

You may request further details on retention periods by contacting us.

  1. Updates to this policy

We may update this Cookie Policy from time to time to reflect changes in technology, regulation or website functionality. Updates will be published on this page, and the “last updated” date will change accordingly.

  1. Contact us

If you have questions about this Cookie Policy, or how we use cookies, you can contact us at:

LaproSurge
Unit 5B, Fishers Estate, Wiggenhall Road, Watford, Hertfordshire, UK, WD18 0FN
[email protected]
+44 (0) 1923 220 711